Veydra builds mini cinema lenses lenses compatible with E-mount, C-Mount, and micro 4/3 mount cameras. Veydra delivers a great look and feel at a fraction of the cost of a cinema lenses from Zeiss or others.
Out of all the booths at NAB 2016, this is perhaps the one I was most intrigued by. I hope to use these lenses in production for a more detailed review.
You can also watch this video directly on YouTube.